A French electric skateboard brand at CES Las Vegas: Sternboard
From Bordeaux to Las Vegas
At the CES show in Las Vegas
Sternboard, a French skateboard brand founded in Bordeaux by Édouard Aubert and Adrien Ladan, presented the Stern' at CES in Las Vegas in 2025, and again in 2026. This came after a busy 2024: partnerships (Livreur du Futur, Samo on Board, Electric Revolution) and features on TF1 and in Science & Vie. The Our story page covers this turning point in detail.
Why a French manufacturer at CES
Every year, CES in Las Vegas brings together manufacturers and start-ups in electric mobility from all over the world. For Sternboard, then a two-founder micro-business, it was a chance to show an international audience a three-wheeled, IP67-waterproof all-terrain electric skateboard with a backpack battery.
What this milestone changed
After CES 2026, Sternboard was invited to San Francisco to meet investors. Sternboard remains a brand designed and assembled in France, with annual revenue of 220,000 euros and 350% growth over one year: far from the size of the large groups at the same show. The stated priority: professionals (rental companies, hotels, campsites) in France and Belgium, before any wider expansion.
Read the full story
This is just one episode in the Sternboard story. To learn all about the two founders, the first prototypes and the years that followed, see the Our story page. To discover the product shown in Las Vegas, see The Stern' page.
Read also
- Sternboard in the media: French skateboard on TF1
Press coverage of Sternboard, the skateboard designed and assembled in France: TF1, Science & Vie and the specialist press. Links to the articles.
- Livreur du Futur and Sternboard's partnerships
Livreur du Futur, Samo on Board, Electric Revolution: the partners who helped make Sternboard known in 2024.
- Sternival 2024: the first e-skate gathering in France
The first Sternival, September 2024 in Bordeaux: France's e-skate community together for a day of all-terrain riding. Next editions: see Test ride.